AGRA, (“we,” or “us”) is the organization that hosts the VALUE4HER platform.
AGRA will process your personal information as described in this privacy statement and will be responsible for complying with applicable data protection laws.
AGRA respects your privacy and will treat your personal information as confidential.
Unless otherwise stated, we are the data controller for the personal data collected under this Statement. A “data controller” refers to the person who determines the purposes and means of the processing of personal data.
We process all personal data in compliance with the following principles, personal data must:
be fairly and lawfully processed;
be processed for specific purposes only and not for anything else;
be adequate, relevant and not excessive;
be accurate and up to date;
not be kept for longer than it is needed;
be processed in line with individuals rights;
be kept secure;
not be transferred to other countries without adequate protection.
2. How do we receive and process your information?
We collect information about you from a variety of sources, including:
information we collect from you directly on our VALUE4HER platform;
information we collect about you when you visit our websites, and social media pages, use our services, or view our online advertisements;
3. Which data do we collect?
This privacy statement covers information that is collected by AGRA for use of the VALUE4HER platform. All information is provided of your own free will and you determine the level of information that you provide to AGRA.
This may include but is not limited to the following information:
Your name, contact details and email address.
Your business profile, where such information can personally identify a sole proprietor, business partners, directors and employees.
IT Information such as certain technical information from you about your visit to our website and VALUE4HER platform using “cookies” and other similar technologies.
Any other information that you choose to share with us.
browser type and language;
web pages you view;
links you click.
Collecting information in this manner allows us to collect statistics about the usage and effectiveness of our VALUE4HER platform, personalize your experience and tailor our interactions with you.
4. Why do we need your data?
We use the data we collect for the following purposes, described in more detail below:
to provide our services;
to send communication, including promotional communications; and for
statistical purposes and aggregate insights.
The information that we collect, either directly or indirectly, may be combined to help us improve the overall accuracy and completeness of the VALUE4HER platform and to help us better tailor our interactions with you.
4.1. Providing our services
We use your personal data for the purposes of providing services, with respect to requirements on conformity, regulations, risk management and quality control as well as for various business purposes such as customer relationship and client account management.
We use the data we collect to deliver and personalize our communications with you. The information you provide to us, as well as the information we have collected about you indirectly, shall be used to keep you and/or your representatives, employees and managers informed of VALUE4HER’s professional and social activities and of any other subject that could be of interest to you and/or any one of them.
If you and/or your representatives, employees or managers no longer wish to receive such information, you and/or they can send a request to this effect by e-mail at all times to the provided contact details.
You may at any time choose not to receive marketing materials from us by following the unsubscribe instructions included in each e-mail you may receive.
We do not deliver third party online advertisements on our websites, but we advertise our products and services on other websites like Facebook or LinkedIn. Please familiarize yourself with those website operators' or network advertisers' privacy statements to understand their practices relating to advertising, including what type of information they may collect about your internet usage.
4.3 Statistical purposes and aggregated insights
We use your data for statistical purposes and to produce aggregate insights. For example, we may use data to generate statistics about the number of users, event participants, geographical breakdown, expertise and other, the number of advertisement impressions served or clicked on, or the demographic distribution of visitors to a site. We may use such aggregated statistics for marketing purposes.
5. What are the reasons and legal basis for our processing?
Processing personal data must, of course, be done for legitimate reasons only.
We use and share your personal data based on your consent and for the purposes mentioned in this Statement. You and/or your representatives, employees or managers are at any time entitled to withdraw your consent. If you and/or your representatives, employees or managers wish to do so, please contact us on the provided contact details.
6. With whom else do we share personal information?
Except as set out in this policy or as required by law, your personal data will not be supplied to any third party without your explicit authorization. We may share the abovementioned data with any of AGRA’s staff or foreign entity within its network, including those which support the VALUE4HERConnect and with service providers engaged by AGRA and VALUE4HERConnect.
We take care to share your personal information only with those who really need it in order to perform their tasks and duties, and to third parties with a legitimate business need. We may disclose your personal information to the following types of third parties:
Third party service providers
We may also share your personal information with third parties who provide services to us such as processing on our behalf, background services and lawyers. If your personal information is shared in this way, AGRA does so only on a “need-to-know” basis and we will seek to ensure it is only used in connection with the functions or services these parties will be performing for AGRA and that your personal information is treated by them in a confidential manner. These service providers that AGRA uses may change over time but we will always seek to ensure that any third parties who handle your personal information will do so in a manner consistent with this Privacy Statement and in accordance with applicable law.We may also use third-party service providers to perform certain processing on our behalf.
In case we share your information, we have undertaken technical, organizational and contractual measures to ensure that your personal information is exclusively processed for the purposes mentioned in this Statement. We shall use only third parties providing sufficient guarantees to implement appropriate technical and organizational measures in such a manner that processing will meet all legal requirements and ensure the protection of the rights of the data subject.
Other third parties
AGRA may also disclose your personal information to other third parties including:
As necessary to comply with our legal obligations, including in order to respond to a lawful government request, administrative or judicial process
As necessary to establish, exercise or defend our legal rights
As necessary to protect your vital interests (for example, we may need to share your personal information with third parties in the event of an emergency)
Where we have otherwise obtained your consent
7. Where do we process and store your data?
Personal data collected by us may be stored and processed in Kenya or France (the location of the VALUE4HERConnect web servers), or in any other country where our service providers maintain facilities.
8. How long do we keep your data?
We will retain your data for the period necessary to fulfil the purposes detailed in this Statement. We will retain and use your data as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
9. How do we secure your data?
Your personal information is treated as strictly confidential and we have taken the appropriate technical and organizational security measures. We implement reasonable physical, administrative and technical safeguards to help us protect your personal information from unauthorized access, use and disclosure. We also require that our processors protect such information from unauthorized access, use and disclosure.
10. What are your rights?
We adhere to the global and national data protection law applicable in Kenya, which includes the following rights:
if the processing of personal data is based on your consent, you have a right to withdraw consent at any time for future processing;
you have a right to request from us access to and rectification of your personal data. You can send us a request to the provided contact details.
you have a right to object to the processing of your personal data, including the right to object to direct marketing;
you have a right to restrict processing;
you have a right to lodge a complaint with a data protection authority;
you have a right to erasure, also known as ‘the right to be forgotten’ to request the deletion or removal of personal data whether there is no compelling reason for its continued processing.
11. Can minors use our services?
It is not our policy to intentionally collect or maintain information about anyone under the age of 16.
12. Any questions or complaints?